Manager/Sr. Manager of Demand Generation

Hybrid – San Mateo/Los Altos

CYGNVS is seeking a Manager/Sr. Manager of Demand Generation to help continue to fuel our explosive growth. As our first demand gen leader, you’ll be able to create new processes and campaigns from the ground up and build a world-class demand gen function.

The ideal candidate thrives on rolling up their sleeves, figuring things out, and getting things done. This is the perfect role for a data-driven marketer who can blend quantitative decision-making with bold creativity.

This is initially an individual contributor role that will be supported by the marketing team and external agencies, with the opportunity to manage people as the company grows.

The job to be done:

• Develop and execute multichannel campaigns, including webinars, PPC, syndication, and events.
• Create successful email nurturing programs in Hubspot.
• Own the marketing dashboard and KPI measurement.
• Continually pilot new programs and eliminate less effective ones.

These attributes best describe you...

• Data-driven. You love KPIs and strive to continually improve your campaigns.
• Intellectually curious. You love to A/B test new ideas and tactics.
• Energetic. You’re excited by the impact you have on driving revenue.
• Addicted to the dopamine rush that comes from watching new leads roll in from a great campaign.

What you’ll need:

• 3 - 10 years of experience in demand generation at a B2B SaaS Company. Bonus points for cyber experience!
• First-hand experience running campaigns across multiple channels, with solid metrics that you’re excited to share.
• Hands-on experience with marketing automation solutions like Marketo, Eloqua, and HubSpot. We’re a HubSpot shop.